Bridging media is an event designed to open the channels of communication between the broadcast and digital media communities. We aim to increase an understanding of our respective industries and strengthen our approach to building multi-platform projects.
Bridging Media is a community sponsored FREE event!
To OFFICIALLY Register for this event, please go to the Bridging Media Event Registration Page
[ You can also add your name to the Attendees March 2008 page but this is not the officially place. Thanks! ]
DATE: Saturday, March 29, 2008
Location:
"The Hanger" @ The Centre for Digital Media
577 Great Northern Way
Great Northern Way Campus
Vancouver, BC
Enter through the main doors of the Centre for Digital Media, which face the main road. You will be escorted into "The Hanger" at the North end of the facility, or you can follow the signs provided.
Parking: Parking is available on location with Impark Pay Stations, as well as street parking on Great Northern Way.
[ There has been a tremendous amount of support and ideas generated through many conversations about presenting this event. We'd like to think of the inaugural stab at this as the first in a series of Bridging Media events. Below is the outline of sessions for the first Bridging Media.]
Arrival: 9:30am - 9:45am
SESSION ONE: 10:00am - 10:45am
The 101 Sessions: Broadcast and Social Media 101: A shapshot of both worlds
This session is intended to act as an overview of both communities to help create an understanding of each industries’ process. This panel will consist of Broadcasters, Producers and Digital Media Leaders.
SESSION TWO: 11:00am - 11:45am
Buzz Builders: Using multi-platforms to build a buzz and an audience around your project
From film to television to the internet, defining your audience is
an integral portion in the conceptualizing stage of a project. Are
you using the accessible channels of communication to speak to your
audience, draw a crowd and create buzz around your work? This panel
will focus on, and show examples of, the use of various mediums and
technologies to build a community and get your project to your audience.
NETWORKING CATERED LUNCH: 11:45am - 12:55pm
SESSION THREE: 1:00pm - 1:45pm
Monetize, Monetize, Monetize!
Where’s the money? How do we get it? Changing the mentality of the traditional business model is the name of the game. Case study examples of how building an online presence and community strengthens producers’ abilities to monetize multi-media platforms and projects.
SESSION FOUR: 2:00pm - 2:45pm
Meet Your Monsters: Solving Traditional Broadcast Webmares
The digital world is not all that scary - despite the monsters under your mainframe! This panel will focus on successful case studies in how the medium is being used effectively. The players will present new models for the future.
WRAP 2:45pm
Please do not hesitate to contact Erica or Megan for anything:
Erica Hargreave: erica@ahimsamedia.com
Megan Cole: megan@megancole.org
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